About UltraSoC

UltraSoC is a pioneering company that delivers monitoring and self-analytics technology for use in the silicon chips (SoCs) that power today’s consumer electronic, computing and communications products. The company’s embedded analytics technology helps solve the most pressing problems faced by the high-tech industries today – including cybersecurity, functional safety, and the management of complexity. Its solutions also allow designers to develop SoCs – the driving force behind both performance improvement and cost reduction in the electronics business – more quickly and cost-effectively.

UltraSoC’s products are used by leading names including HiSilicon (Huawei), Intel, Microchip Technologies, Alibaba group company C-SKY, and leading IT systems integrator Kraftway.

The company is headquartered in Cambridge, UK, and is backed by Indaco Venture Partners, Enso Ventures, Octopus, Oxford Capital, (recently acquired by Siemens Digital Industries Software).

Executive Summary

Defined a number of conferences  to promote UltraSoC and took ownership of the entire event related activities, maximising the return on investment. The  activities included among others:

• Sales outreach & raising awareness around UltraSoC’s presence at the conferences
• Appointment scheduling efforts
• Prospects profile analysis

Challenge

The suggested model was to take full responsibility for raising awareness around UltraSoC’s presence at conferences during 2019 and maximising the return on Investment.

The list of events to attend-exhibit based on the company’s strategic sales roadmap, included:

• Embedded World Nuremberg (26-28 February
• Security for Semiconductors Munich (26-28 March)
• GSA Executive Forum Munich (15-16 April)
• DAC Las Vegas (03-05 June)
• RISC-V Zurich (11-13 June)
• ▫ Embedded World Nuremberg (26-28 February
• ▫ Security for Semiconductors Munich

Results